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Wednesday, 19 March 2014

Etrala London

I am so excited to tell you that as of the beginning of March I have been interning with Etrala, a London based fashion label focusing on producing high - end ethical collections. It is great to be part of their positive and uplifting spirit, evident not only in their work by their attitude and lifestyle. I think this is hugely important when considering the tough as nails attitude which seems to be a constant aspect of the fashion industry. I feel I'll get a lot out of this internship, particularly as a result of my involvement with the social media and online presence of the brand. Additionally I'll have the opportunity to witness how a tight knit business works and grows and having launched the new Spring/Summer 2014 collection yesterday I believe the growth of the Etrala London brand will be pretty impressive.

Here are my some of my favourite photos from the SS14 campaign.